How much will you pay?

If you think about it, you will realise there is always a price paid for every choice you make, and you ultimately decide how much you will pay.

I met Leonidis at a gathering in a friend's house. We just got on, had the same ideas, opinions and values.

Leo, as he likes being called, ran an importation business, and had being doing so for three years, not bad for a thirty-year-old guy. Having made quite a bit of money, he now wanted to find another source of income, and especially one that wasn't as exacting as his current business.

He planned to travel to America for a month, to look into business opportunities he could set up back home. He figured it was a small price to pay; knowing what he stood to learn was worth the effort in the end.

He reminded me of a friend who once asked me what I thought about him taking a specialised information technology course. The course was going to cost £4000 and would run over twelve weekends. Completing the course would have increased his earning potential by 28%, another small price to pay for such a return. The last time I checked, the average yearly pay-rise was just above 3%.

You make choices everyday, and these choices either add or take-away from you. I find few people practice this rule of always looking for ways to improve their lives, especially in the area of workable education - education you can use straight away.

It's all down to how you think. People who aim to improve their lives always see spending money on their education as essential. They understand the importance of being aware and that it costs more to be ignorant. Being aware gives them an edge.

I find it laughable when I hear someone wishing they could do this or that, but are not willing to spend money on learning how to get what they want. You have probably done the same, found a product or service you know would benefit you, but are unwilling to pay for. What you fail to understand is there is always a price to pay for what you want.

Do you think spending £4000 on a weekend course is expensive? Before you answer the question you need to understand where you stand before, during, and after making the choice to attend the course or not. The point is to know the true price, how much will it cost to be uninformed.